Summer is here—and it’s time for vibrant hues, bright colors and breezy fabrics. Put away the blues of winter and wholeheartedly embrace the lawn season which is coming in full swing. 

Launching exclusively online on February 14 at gulahmedshop.com, GulAhmed Lawn 2023 Collection brings a rich, vivid assortment of Lawn, Chiffon, Organza, and Jacquard ensembles with larger-than-life artisan printed and embroidered detailing. The collection will be available in-stores from February 16.

With the wide array of refreshing colors and charming prints to choose from, the new lawn collection will help you look effortlessly chic this sunny season. 

Known for its high-quality fabric and trendy designs, GulAhmed’s latest collection is a fashion lover’s dream come true. The aesthetic, colors, and styles present a unique combination of ethnic prints merging in with contemporary designs. 

Here’s what you can expect from GulAhmed Lawn Collection 2023.

A Cultural Nod to Ajrak

Dressing in the infamous Pakistani heat feels like the biggest task. Wearing clothes you love seems like a hassle, but luckily, GulAhmed’s Ajrak Collection is an amalgamation of top quality and traditional prints on modern color schemes giving you the perfect casual look during the hot months. 

Fabulously Feminine with Flowy Chiffons

Apart from being the ultimate summer choice, these timeless pieces showcase attention to detail on breathable fabric paired with flowy chiffon dupattas that tie in the entire look. Wear it to a summer brunch or tea time gathering and become the center of everyone’s attention. The Summer Premium 2023 Collection is filled with gorgeous chiffon dupatta suits that can be a part of your formal wardrobe. 

Always in Style – Chunri 

When in doubt, go for the all-time favorite Chunri suits. These classy ensembles can be worn in an ethnic manner for the true desi girl. Or, in a contemporary manner for the girl that loves experimenting with her style.  

Keep it Simple with Monochromes 

Perfect for the days when you want to make an effortlessly chic appearance, monochromes are the way to go. Although they are simple, monochromes are classy and give you the utmost sophistication. These are the prints you immediately add-to-cart and your summer wardrobe is set.

Solids Are the New Classic

The minimal prints and solids in this collection are a staple to keep your cool as the hot months are approaching faster than ever. The Summer Essential and the Tribute to Mothers Collections use a variety of different finishing to give you the cool effect you need to stay protected while flaunting your favorite clothes. 

Jacquard – An Undeniable Essential

The jacquard options available elevate each collection. Contrary to popular belief, this fabric is not only breathable and light but it has also become a favorite and the lovely designs are making them a “must have.” 

Subtly Shining with Foil Prints

Foil printed suits have made a lovely cameo in this year’s Lawn Collection 2023. Without possessing qualities of overpowering shimmer, the subtle shine adds the perfect semi-formal touch that will be the new favorite for this season’s festivities. 

Shop Online Now

GulAhmed’s Lawn Collection is now available exclusively online, so be first to get it by shopping online at gulahmedshop.com from the comfort of your home. With their PKR 99 delivery fee and 30-day exchange policy there’s no better way to shop!


Cover Image Via GulAhmed